Related Clues:
- Turns putrid
- It's put back in cold storage but doesn't keep
- Starts to reek, often turning smelly
- Seriously deteriorates
- Within a week, say, business area goes to rack and ruin
- Impaled "All That ___"
- Disintegrates gradually
- Deteriorates and then some
- Is no longer good
- Becomes inedible, maybe
- Falls into decay
- Spoils badly
- Turns rancid
- Wastes away
- What acoustic's wood does, perhaps