Possible Clues:

• Lay's chips-in-a-can brand
• Pringles alternative
• Record label for Otis Redding
• Classic R&B record label
• Memphis soul label
• Lay's competitor to Pringles
• Pringles-like Lay's product
• Otis Redding record label
• Pringles competitor
• Record label that popularized Southern soul