Possible Clues:

• Where team's theoretically look great (2 words)
• Where our editor works with little regard for the material
• One eating soft food — right, in theory
• Working daily, perhaps, in theory
• Working at The Times, in theory
• Mash swallowed by outstanding person — in theory
• Theoretical, as profits
• Exam may be in theory
• Operating daily, in theory
• Not oral