Possible Clues:

• Sounds as if he had paid attention to this
• Sounds as if the man would have to pay it for attention
• Notice explosive character in control of journalists
• Ambassador getting editor's support and attention
• In short, he had to hear caution
• Notice
• It sounds as if he had paid this with attention
• One must be careful to pay it
• Said he had to observe it
• Abide by