Possible Clues:

• Dry barbecue coatings
• Meat applications
• What Johnny Gill does the "Right Way"
• Applications for Kansas City, St. Louis, etc
• Cleans with a cloth, say
• Coats put on at barbecues
• Gives a massage
• Pre-grilling spice mixtures
• They happen before tugs in some sketchy massage parlors
• Coaxes from a lamp, with "out"